*{box-sizing:border-box}body{margin:0;font:17px/1.7 Arial,sans-serif;background:#f6f4ef;color:#101f33}a{color:inherit}header{display:flex;align-items:center;justify-content:space-between;padding:24px 6%;gap:20px;border-bottom:1px solid #d8d3c8}.brand{font:40px/1 Georgia,serif;text-decoration:none}.brand span{color:#b79b65}.brand small{display:block;font:9px/1.4 Arial,sans-serif;letter-spacing:2px;margin-top:8px}header nav{display:flex;gap:20px;font-size:14px}main{max-width:1190px;margin:auto;padding:55px 28px}.eyebrow{font-size:11px;letter-spacing:2px;font-weight:bold;color:#806b47}h1,h2{font-family:Georgia,serif;font-weight:400;line-height:1.08;letter-spacing:-1px}h1{font-size:clamp(42px,6vw,74px);margin:20px 0 25px}h2{font-size:clamp(32px,4vw,48px)}h3{font-size:20px;line-height:1.4}.hero{display:grid;grid-template-columns:1.4fr 1fr;gap:45px;align-items:start}.lead{font-size:21px;color:#596472}.button,button{display:inline-block;font:16px/1.5 Arial,sans-serif;padding:15px 22px;background:#101f33;color:white;border:1px solid #101f33;text-decoration:none;cursor:pointer;border-radius:3px}.outline{background:transparent;color:#101f33}.actions{display:flex;flex-wrap:wrap;gap:12px;margin-top:25px}.price-card{border:1px solid #b79b65;background:white;padding:30px}.price{font:58px/1 Georgia,serif;color:#765095}.small{font-size:13px;color:#596472}.launch-note{padding:16px;background:#eee8dd;font-size:14px}.section{padding:48px 0;border-bottom:1px solid #d8d3c8}.grid{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}.tile{padding:25px;border:1px solid #d8d3c8;background:white}.tile p{font-size:15px}.number{font:28px Georgia,serif;color:#927749}.two{display:grid;grid-template-columns:1fr 1fr;gap:35px}.dark{padding:30px;background:#101f33;color:white}.dark .small{color:#d8dce4}.preview{padding:28px;background:#eee8dd}label{display:block;font-size:14px;font-weight:bold;margin:16px 0}input{display:block;width:100%;font:16px/1.5 Arial,sans-serif;padding:12px;border:1px solid #aaa;margin-top:7px}#previewResult{font:24px/1.5 Georgia,serif;padding-top:20px}details{padding:20px 0;border-bottom:1px solid #d8d3c8}summary{font-weight:bold;cursor:pointer}footer{padding:30px 6%;font-size:13px;color:#596472;border-top:1px solid #d8d3c8}li{margin-bottom:10px}.workspace-entry{max-width:650px;margin:65px auto;padding:30px}.workspace-entry button{margin-top:12px}[hidden]{display:none!important}button:focus-visible,a:focus-visible,input:focus-visible{outline:3px solid #a781ca;outline-offset:3px}@media(max-width:800px){header{padding:20px}header nav{gap:12px;font-size:12px}.hero,.two{grid-template-columns:1fr;gap:25px}.grid{grid-template-columns:1fr 1fr}main{padding:30px 20px}.section{padding:32px 0}.price-card,.preview{padding:22px}}@media(max-width:500px){.grid{grid-template-columns:1fr}header nav a:first-child{display:none}.actions .button{width:100%;text-align:center}}
h1 em{color:#795397;font-style:italic}.dark{color:#f7f5ef;background:#102034;padding:40px}.dark h2,.dark h3{color:inherit}.purchase{cursor:pointer}.purchase:disabled{opacity:.6;cursor:wait}.review-cart{margin:30px auto;max-width:900px;padding:28px;border:1px solid #b6a17a;background:#fff}.review-cart[hidden]{display:none}.cart-lines{padding-left:20px}.cart-error{color:#973d2c}.story-grid h3{font-size:27px}.story-grid p{font-size:16px}@media(max-width:700px){.dark{padding:24px}.review-cart{margin:20px;padding:22px}.price-card{padding:24px}}

/* Idea Lab conversion review, November 2026 */
.il-site-header{position:sticky;top:0;z-index:40;background:#f6f4ef;padding:20px 5%;min-height:100px}.il-site-header nav{display:flex;align-items:center;gap:24px;font:13px/1.5 Arial,sans-serif}.il-site-header nav a{text-decoration:none;white-space:nowrap;padding:8px 0}.il-site-header nav a[aria-current="page"]{border-bottom:2px solid #b79b65}.il-site-header nav .button{padding:13px 18px;color:#fff}.il-menu-toggle{display:none}.journey-four{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px}.journey-four .tile{padding:23px}.journey-four .tile.current{border-color:#8c6cab;background:#f0eaf4}.call-bridge{background:#eee8dd;padding:40px}.review-cart{max-width:960px;padding:32px}.review-cart h2{font-size:38px;margin-top:0}.basket-line{display:flex;justify-content:space-between;align-items:center;gap:18px;padding:18px 0;border-bottom:1px solid #ddd7cb}.basket-line p{margin:0}.basket-line button{padding:8px 12px;background:transparent;color:#596472;border:0;text-decoration:underline}.basket-total{display:flex;justify-content:space-between;font-size:23px;font-weight:bold;margin:24px 0}.checkout-status{position:fixed;bottom:20px;left:50%;transform:translateX(-50%);z-index:100;max-width:calc(100% - 32px);padding:16px 24px;background:#101f33;color:white;border-radius:4px;box-shadow:0 5px 30px #0003}.checkout-status a{color:white}.review-cart .actions{align-items:center}@media(max-width:1100px){.il-site-header{flex-wrap:wrap;padding:16px 24px;min-height:84px}.il-menu-toggle{display:block;padding:9px 15px;background:transparent;color:#101f33;border-color:#c9c0ae}.il-site-header nav{display:none;width:100%;flex-direction:column;align-items:stretch;gap:0;padding-top:8px}.il-site-header.menu-open nav{display:flex}.il-site-header nav a,.il-site-header nav a:first-child{display:block;padding:13px 8px;border-bottom:1px solid #ded7c9}.il-site-header nav a[aria-current="page"]{border-bottom:2px solid #b79b65}.il-site-header nav .button{margin-top:12px;text-align:center}.journey-four{grid-template-columns:repeat(2,minmax(0,1fr))}}@media(max-width:600px){.journey-four{grid-template-columns:1fr}.call-bridge{padding:26px}.review-cart{padding:24px}.basket-line{align-items:flex-start}.hero .actions .button{width:100%;text-align:center}}

.price-card h2{font-size:clamp(32px,3.2vw,42px);margin:18px 0 24px}.price-card .price{margin:20px 0}.price-card ul{padding-left:23px}.price-card li{margin-bottom:8px}

/* Value overview: real text and icons remain readable on phones. */
.value-heading{display:grid;grid-template-columns:1.5fr 1fr;gap:40px;align-items:end;margin-bottom:28px}.value-heading h2{margin:12px 0 0}.value-heading>p{color:#596472;margin-bottom:2px}.value-layout{display:grid;grid-template-columns:1.5fr 1fr;gap:24px}.value-tools{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}.value-tool{display:flex;gap:16px;background:#fff;border:1px solid #ddd5c7;padding:24px}.value-tool svg{width:34px;height:34px;flex:0 0 34px;color:#947847}.value-tool h3{font:32px/1.1 Georgia,serif;margin:0 0 12px}.value-tool h3 span{display:block;font:15px/1.4 Arial,sans-serif;font-weight:bold;margin-top:7px}.value-tool p{font-size:14px;line-height:1.55;color:#596472;margin:0}.value-output{background:#101f33;color:#fff;padding:32px;border-top:3px solid #b79b65}.value-output .eyebrow{color:#d4bd91}.value-output h3{font:32px/1.15 Georgia,serif;margin:18px 0 24px}.value-output ul{padding:0;list-style:none}.value-output li{position:relative;padding-left:25px;font-size:16px;margin:13px 0}.value-output li:before{content:'✓';position:absolute;left:0;color:#d4bd91}.value-price{font:54px/1.1 Georgia,serif;color:#d4bd91;margin:28px 0 20px}.value-price span{display:block;font:14px/1.5 Arial,sans-serif;color:#e4e6ea;margin-top:8px}.value-output .button{background:#d4bd91;color:#101f33;border-color:#d4bd91;width:100%;text-align:center}.value-artwork{margin-top:20px}.value-artwork img{display:block;width:100%;height:auto;margin-top:20px;border-radius:4px}.value-artwork summary{font-size:15px}.il-route-choice{max-width:570px;font-size:14px;line-height:1.7}.call-bridge .button{margin-top:12px}@media(max-width:900px){.value-heading,.value-layout{grid-template-columns:1fr;gap:22px}.value-heading>p{max-width:620px}.value-output{padding:28px}.value-output .button{width:auto}}@media(max-width:560px){.value-tools{grid-template-columns:1fr}.value-tool{padding:22px}.value-tool h3{font-size:30px}.value-output .button{width:100%}.il-route-choice{font-size:14px}.value-heading{gap:12px}}

/* Three company starting ideas, immediately beneath the hero headline. */
.idea-origin-visual{margin:28px 0 30px;max-width:580px}.idea-origin-visual a{display:block}.idea-origin-visual img{display:block;width:100%;height:auto;border:1px solid #ded7c8;border-radius:4px}.idea-origin-visual figcaption{font:13px/1.55 Arial,sans-serif;color:#596472;margin-top:10px}@media(max-width:800px){.idea-origin-visual{max-width:100%;margin:24px 0}.idea-origin-visual figcaption{font-size:12px}}